GIS - 22 August, 2014: Mauritius will host from 23 to 29 August La Tournée Rodriguaise 2014 on the theme Rodrigues Naturellement to promote Rodrigues as a tourism destination in view of encouraging more travelers to visit Rodrigues.
An initiative of the Deputy Chief Commissioner’s office with the Commission for Tourism from Rodrigues in collaboration with Air Mauritius and other stakeholders, the promotional campaign aims at broadening product knowledge of visitors and travel agencies both in Rodrigues and Mauritius and increasing businesses between the local tourism operators and those in Mauritius.
The event will also serve to increase awareness about the stimulus package on the market of Mauritius and identify unexploited tourism segments in Mauritius.
La Tournée Rodriguaise will kickstart on August 23 at the Quatre Bornes Town council and will be followed by a series of activities across the country which will span over a period of one week. They are namely: a road show comprising cultural animation, distribution of promotional materials, rodriguan cuisine and sales exhibition of crafts and agro products.
The programme will also include a workshop on the theme: Promotion of the tourism sector in Rodrigues and a Soirée Rodriguaise.
Government Information Service, Prime Minister’s Office, Level 6, New Government Centre, Port Louis, Mauritius. Email: firstname.lastname@example.org Website: http://gis.gov.mu